NEWS & MEDIA
|All News Releases >||General News >|
Jul 5, 2004
Frontier Airlines Recognizes 10th Birthday With Celebrations, Reflections and a Look Forward
DENVER (July 5, 2004) - Frontier Airlines (Nasdaq: FRNT) today made history as it celebrated its first-ever 10th birthday. The celebration, which will last the full month of July, began today with several events at Frontier's Denver (DEN) hub including recognition of Frontier's 25 millionth passenger who received round-trip tickets, a free hotel stay at any Millennium Hotel nationwide, and a gift bag of Frontier goodies. The passenger, traveling from Phoenix, was surprised at the gate by Frontier CEO Jeff Potter, as she deplaned.
At a press conference held at 10:00 am MDT, the airline unveiled the 10-year commemorative painting it commissioned from local Colorado artist Ray Shaw (photo of painting available at http://www.frontierairlines.com/images/painting.jpg). A framed print of the four by five foot painting was presented to Denver Mayor John Hickenlooper, who declared July 5 to be "Frontier Airlines Day" in Denver. Following the press conference, passengers and employees were treated to ice cream and airplane cookies as well as the music of Colorado favorite the Hazel Miller Band, and free gifts from Frontier including $50 vouchers, Frontier clothes, and other gifts.
The party will continue on July 16 and 17 as Frontier celebrates its employees with a weekend of events. On July 16, Frontier will host an employee event at the Denver Zoo, which the airline anticipates will be attended by more than 4,000 Frontier employees, family members and partners. The following Saturday, July 17, the company will host a day at Coors Field with free tickets for employees to see the Rockies play the San Francisco Giants.
The story of Frontier's past 10 years is one of success in the face of difficult odds in an often-tumultuous industry. Founded in 1994 with only $516,000 in start up or "seed" capital, Frontier posted revenues of $643.7 million in its most recent fiscal year. Frontier has grown from two aircraft and 180 employees to a fleet of 46 aircraft, the majority of which are new, and an employee base of 4,500. The airline once served only a handful of small communities in the Midwest and West, and now flies to 43 destinations in 24 states, as well as internationally to five destinations in Mexico.
"In an industry that has seen a great deal of economic turmoil over the past decade, it is quite noteworthy to be able to wish Frontier's 4,500 employees a 'Happy 10th Birthday,' " said Mayor Hickenlooper. "We are proud to have an industry leader like Frontier call Denver home, and we look forward to many more years of continued success for Frontier, Denver International Airport and the Denver metro area." "First and foremost, my humble thanks goes to the outstanding employees of this great company for guiding us to our tenth year," said Potter. "It is the leadership, dedication to excellence, and great skill of our employees that has created one of the finest airlines in the industry."
Potter continued, "It is important to note that this milestone has significance for our employees that far exceeds what might externally appear to be just another year in our operations. Of our original 180 employees, 100 are still with Frontier and have seen this company through good times and bad. And each of the 4,320 employees we have added since July 5, 1994 has contributed to the success we have achieved. It is my hope that every one of our employees celebrates today and recognizes the accomplishments that today's milestone represents. And then, when they wake up tomorrow, I hope they ready themselves for the next ten because it is guaranteed to be just as wild a ride."